With additional reporting by Chantel Morel & Robyn Moreno
We swiped, brushed, primed, slathered, and tested hundreds of new beauty products to pick this year’s standout stars. We are thrilled to share the winners of the 2016 Beauty Awards — kicking things off with the best of makeup:
1. Yves Saint Laurent
If you struggle with a cat eye, this one’s for you. YSL Beauté’s Eye Marker ($34, bloomingdales.com) is as easy to use as, well, a marker. Use the flat side for a thick line or the tip for a thinner one.
2. Benefit Cosmetics
Angled on an arch-friendly slant, this mess-free, two-step Benefit Cosmetics Goof Proof Pencil ($24, benefitcosmetics.com) makes fierce brows a breeze.
With Hourglass Illume Sheer Color Trio ($62, sephora.com) you don’t have to have Khloé K’s contouring skills to get your sculpt on.
Fake a full night’s sleep with Lorac Light Source Illuminating Highlighter ($22 (ulta.com). Swipe it on your cheekbones, brow bones, and Cupid’s bow for a totally luminous look.
Got acne? No problem. This lightweight base fights pimples while it covers ’em up. Neutrogena Oil-Free Acne Correct & Cover ($10, drugstore.com)
6. Wet n Wild
The ombré trend is still going strong. Mix and match these color duos for a fun, customized look. The super-affordable wand comes in three shade options that range from tame to bold. Wet n Wild Perfect Pair Ombre Lip Wand ($4, wetnwildbeauty.com)
Want Demi-worthy brows in a flash? Brush on Milani Easybrow Tinted Fiber Gel ($7, drugstore.com) to tame strays, fill in spare spots, and create shape. Comes in five natural shades with a small, tapered brush that grabs every strand.
8. Tom Ford
This might be the sexiest eye makeup we’ve ever seen…or felt. The eight creamy metallic shades have a light, mousse-like texture that glides on like buttah and are so pigmented they’ll last way past last call. Tom Ford Cream Color for Eyes ($45, tomford.com)
9. Mary Kay
This creamy one-stop shop conceals dark circles, blurs fine lines, and covers everything from redness to zits. Mary Kay Perfecting Concealer ($16, marykay.com)
10. Make Up For Ever
Pencil Eye Liner
These easy-to-apply pencils come in a sick range of shades (20!) and finishes (five!), and the long-wear formula means they won’t run down your face or transfer onto your sheets. Make Up For Ever Aqua XL Eye Pencil ($21, sephora.com)
Eye Shadow Palette
For the makeup luvah, M.A.C. Eye Shadow x15 palette in Warm Neutral ($65, maccosmetics.com) offers endless color combos in shades ranging from pastels to darks, and formulas that include mattes, satins, and shimmers. Want to launch your own YouTube beauty channel? This’ll get you started.
Eva Mendes’s line continues to amaze. This lip liner is long lasting, keeps your lipstick in check, and is rich enough to work as a stand-alone color. Circa High Definition Lip Contouring Pencil, ($10, walgreens.com)
14. Charlotte Tilbury
When a shade is inspired by—and named after—Salma Hayek, you know it’s gotta be good. Charlotte Tilbury’s Hot Lips Lipstick in Secret Salma ($32, charlottetilbury.com) is a rosy plum that’s as chic and sexy as its namesake.
Camelia, avocado, rosehip seed, and grape-seed oils soothe and repair dry, cracked skin. Julep Tinted Lip Oil Treatment ($22, julep.com)
One swipe is all you need for traffic-stopping lips with Maybelline's Color Jolt Intense Lip Paint ($10, maybelline.com).
Apply this complexion smoother before your foundation to keep your makeup game strong for hours. Bonus: it’s infused with Tepezcohuite bark (a tree that’s native to Brazil and Salma’s home country, Mexico), an antioxidant that also tones skin. Nuance Salma Hayek Flawless Finish Blur Perfection Primer ($14, cvs.com)
For the gal who likes de todo un poco, this magic in a tube shines like a gloss, has the color payoff of a lipstick, and conditions like a balm. Plus, it comes in eight poppin’ shades. Chanel Rouge Coco Stylo Complete Care Lipshine ($37, chanel.com)
Love a matte lip but hate how drying it can feel? Enter Revlon’s Ultra HD Matte Lipcolor ($9, ulta.com). The eight sexy, long-lasting shades will keep your labios bright and smooth.
Sephora Collection Matte Perfection Powder Foundation ($20, sephora.com) sets your makeup without making it look cakey.
You’ve probably got at least one of these hydrating bullets on you at all times. The new sweat-proof formula with SPF 15 means you can keep one in your gym bag and your beach bag, too. EOS Active Protection ($4, evolutionofsmooth.com)
Volume for days with a brush that gets every lash. Yasss! CoverGirl Super Sizer by LashBlast Mascara ($8, drugstore.com)
24. L'Oreal Paris
The nifty sponge applicator takes you from light to medium coverage with a simple tap. Comes in 12 skin tone– and undertone-matching shades. L’Oréal True Match Lumi Cushion Foundation ($17, lorealparisusa.com)
25. Urban Decay
Here’s a refresher on color theory: shades on opposite sides of the color wheel cancel each other out. Using that idea, Urban Decay’s Naked Skin Color Correcting Fluid ($28 each, sephora.com) comes in six shades that neutralize dark circles, dark spots, redness, sallowness, and dullness.