New York City's Hot 97 radio host Angie Martinez hosted her First Annual Hair Show & Beauty Expo on November 24 at the Hammerstein Ballroom in Manhattan. The first of its kind, the show gave the more than 1,000 attendees some serious beauty lessons to remember. "I wanted the people who I've worked with and who I respect to share their knowledge about beauty with the average person. A lot of celebrities know more tricks and tips than the average person. I figured I have this audience and access to celebrities, so why not bring them together," says Martinez, who called on her friends in the entertainment industry to give the CoverGirl- and Akademiks-sponsored event some star power. Friends like Missy Elliott, Lil Mama, Nina Sky and Juelz Santana came out to judge a hair blow-out competition between five professional stylists, where the winner, Allison Portillo, won $1,000.
Then there were the style makers behind the scenes—Raphael Jimenez, hairstylist to Sarah Jessica Parker and Eva Longoria; Ursula Stephens, Rhianna's mane girl; JJ, makeup artist for Eve; Misa Hylton, stylist to the stars and owner of Madisonstarcouture.com, an online boutique, and Roxanna Floyd, Queen Latifah's makeup artist and co-creator of CoverGirl's Queen Collection; plus Julissa Bermudez, a BET personality; Miss Info, also of Hot 97—who answered hair, makeup and fashion questions.
Some insider secrets came from JJ, who shared how to keep eye makeup from creasing: "apply primer before eyeshadow and it will stay put." Julissa, who says she's fulfilling "one of her dreams," by working on a cosmetics line, gets her hair blown-straight by a fellow Dominican every week.
Roxanna reaffirmed blending as the number one fool-proof make tip. "Blend, blend, blend your lip liner into your lipcolor," she advised. "We should never see your liner as a separate color."
Finally, Akademiks showcased their fall and holiday collections, and a concert featuring Fabolous, Trey Songz and The-Dream rounded off the eight-hour day filled with makeup samples from CoverGirl and free music from Universal Records.