Tropicana Unveils New Line of Drinks for Kids


Tropicana is coming out with a new line of healthier, USDA Organic kid-friendly drinks that the brand says is full of rich nutrients. 

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The new slate of drinks includes three new flavors: Fruit Punch, Mixed Berry, and Watermelon. Each drink in the new line, titled Tropicana Kids, is made with 45% real fruit juice mixed with filtered water, no artificial flavors, and no added sweeteners. Tropicana is being transparent with their packaging as well. It includes a clear panel so parents can take a look inside the bottle and "see the goodness inside, and feel good about serving Tropicana Kids to their children."

Additionally, Tropicana is coming out with Tropicana Coco Blends which is described as a tasty Tropicana juice drink featuring coconut water and marks the brand's entry into the coconut trend. Tropicana Coco Blends have two flavors: Pineapple with Coconut Water and Peach Passion Fruit with Coconut Water. Again, these are a healthier option because the Coco Blends have no artificial flavoring, no artificial sweeteners, and offers 10% coconut water.

"Tropicana has continued to innovate to secure our spot not only at the breakfast table but throughout the daily lives of on-the-go Americans," says Becca Kerr, senior vice president, North American Nutrition Fruit and Vegetable portfolio. "We're thrilled to launch Tropicana Kids, offering an organic premium fruit juice drink for busy parents who don't want to sacrifice their kids' nutrition, while Tropicana Coco Blends introduces a delicious way to enjoy the coconut water craze in a great-tasting juice drink." 

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Both Tropicana Kids and Tropicana Coco Blends will be available nationwide in early 2018. Tropicana Kids will be available in multi-packs in the juice box aisle. The Coco Blends can be found in multi and single serving sizes with other chilled juices.