Star Wars mastermind George Lucas is giving the powerful "force" of dinero support to student diversity at to the USC School of Cinematic Arts.
The George Lucas Family Foundation will donate $10 million to the school as well as establishing the George Lucas Family Foundation Endowed Student Support Fund for Diversity at the institution.
"Hispanic and African American storytellers are underrepresented in the entertainment industry," Lucas said in a statement. "It is Mellody’s and my privilege to provide this assistance to qualified students who want to contribute their unique experience and talent to telling their stories."
The first students to receive the award will occur in the fall of 2016, and USC is excited to continue to offer its support to some of its most disadvantaged students.
"George Lucas and Mellody Hobson are inspiring leaders in their fields, and tremendous friends to the USC community," added USC President C. L. Max Nikias. "This gift will nurture the next generation of artists, supporting scholarships that enhance access in the cinematic arts, while bringing new and diverse voices and stories into our lives."
The Lucas Family Foundation’s generous donation is in direct alignment with the Campaign for the University of Southern California, whose goal is to raise $6 billion or more for academic progression and expansion of its positive influence on the community. In only four years since its launch, it has already accrued $4.5 billion.