Rome is a magical, sexy city with women who equally love sexy hair. Italy is where big hair was born and the women there still embrace it. On damp hair, apply John Frieda’s Luxurious Volume Root Booster Blow Dry Lotion but just at the root and a little mousse on the rest. Blow dry by lifting the root to achieve volume, then use a large curling iron and pin curl each section. Once cooled, give your hair a good brushing and spray hairspray all over to keep the volume in place.